31% of adults who use the Internet in homes of five or more people use coupons, compared to 15% last year. Only 15 percent of connected adults who live alone use websites with coupons, compared to 17 percent last year. Since then, coupons have become a popular and widespread marketing strategy, according to the latest statistics on coupons. The statistics of mobile coupons from the USA The US shows that coupon apps are the most popular among parents of millennials, and 85% of members in this category use them.
Company employees were the most populated category, with 29.4%, and only 7.7% of the unemployed used coupons, according to these statistics. Next, let's see what percentage of consumers at a certain income level are looking for deals and coupons. However, this does not mean that coupons are not popular with consumers, but it only indicates the relationship between distribution and redemption. RetailMeNot (550,000), Swagbucks (368,000), and Woot (165,000) were also among the five most popular American coupon sites.